Privacy Policy

1. Introduction

Welcome to Eshira Silver Jewellery. We value your trust and are committed to protecting your personal data. This Privacy Policy outlines how we collect, use, disclose, and protect your information when you interact with us through our website, make a purchase, or engage with our customer support channels.

2. Information We Collect

2.1 Personal Information

We collect personal information when you voluntarily provide it during your interaction with our site or services. This includes:

• Contact Information: Name, email address, phone number, and shipping/billing address
• Payment Information: Credit/debit card details, UPI ID, and other payment methods (securely processed via third-party payment gateways)
• Account Information: Username, password (encrypted), order history, and preferences
• Communication Records: Emails, live chat logs, social media messages, or other customer service correspondence

2.2 Automatically Collected Information

We may also collect certain technical data automatically:

• Device & Browser Data: IP address, browser type, device model, operating system
• Usage Data: Pages viewed, time spent, referral links, and site interactions
• Cookies & Tracking: Data collected using cookies, pixels, and web beacons (see our Cookie Policy)

3. How We Use Your Information

Your information helps us enhance your shopping experience. We use it to:

• Process, fulfill, and track your orders
• Manage your account and order history
• Send transactional updates and receipts
• Provide customer support and respond to inquiries
• Send promotional offers and product updates (with your consent)
• Analyze website performance and user behavior for improvements
• Prevent fraudulent activity and ensure site security
• Comply with legal obligations or regulatory requirements

4. Sharing Your Information

We do not sell or rent your personal information. However, we may share your data with trusted third parties:

• Service Providers: Including payment gateways (e.g., Razorpay, Stripe), logistics partners (e.g., Delhivery, Blue Dart), email platforms, and analytics services
• Compliance and Legal Obligations: If required by law, subpoena, or regulatory request
• Business Transfers: In the event of a merger, acquisition, or reorganization

5. Your Privacy Rights

Depending on your jurisdiction (e.g., GDPR, CCPA), you may have the following rights:

• Request access to the personal data we hold
• Correct or update your personal information
• Request deletion ("right to be forgotten")
• Object to or restrict certain processing activities
• Withdraw consent for direct marketing
• Request data portability in a machine-readable format

To exercise any of these rights, please contact us using the details provided in Section 11.

6. Data Security

We implement robust security measures, including HTTPS encryption, two-factor authentication for admin access, firewalls, and regular malware scanning. However, no online platform is completely immune from threats, and users are advised to maintain strong passwords and report suspicious activity.

7. Cookies & Tracking Technologies

We use cookies to personalize content, remember preferences, and analyze traffic. You can manage cookie settings through your browser. Detailed information is available in our Cookie Policy.

8. Children's Privacy

Our website is not intended for children under the age of 16. We do not knowingly collect or store personal data from minors. If you believe a child has submitted personal data to us, please contact us immediately for deletion.

9. International Data Transfers

If you are accessing our site from outside India, your data may be transferred to and processed in countries with data protection laws that may differ from those in your jurisdiction. By using our services, you consent to such transfers where applicable.

10. Changes to This Privacy Policy

We may periodically update this Privacy Policy. Any significant changes will be posted on this page with an updated "Last Updated" date. Continued use of our website after changes constitutes acceptance of the revised policy.

11. Contact Us

If you have any questions, requests, or concerns about this Privacy Policy, please contact us: